Ian Priceless


As an experienced creative, with a demonstrated history of working in the Creative Arts & Broadcasting industries, Ian is skilled in Writing, Event Management, Journalism, Publicity, Media Production, Content Development & Correspondence, Television and Radio Presenting, Social Media Management, A&R, Music Correspondence & Brainstorming.

He is very driven by music from all over the world, passionate about the positive impact music can keep having on humanity, the great opportunities that music brings, and the showcase of different cultures and backgrounds through music. He dreams of becoming a worldwide music ambassador, and he’s working towards that. In the future, Ian Priceless looks to become a Music Culture Curator & Consultant, a taste he’s acquired after working with/for some of the biggest artists from the African continent in the last two decades.

A product of Radio Broadcast Development Foundation – Academy for Radio Broadcasting, who is swept off his feet by the worldwide urban music landscape, he is currently making moves with YFM Accra (Y107.9FM).

    Level Up, Yzz Up

    The Yzz Up and Level Up campaign, an initiative of YFM Ghana started as an intensive and educational journey/campaign on all matters concerning the Coronavirus disease; what it is, its implication and measures to safeguard one from it.

    Another main aim of the Yzz Up campaign is to teach the general public the proper way of wearing the masks i.e., to cover both the nose and the mouth, to push/ sensitize the general public on the various safety measures there are to help fight the virus and also to debunk all misinformation, myths and misconceptions of the Coronavirus.

    With each station in the Y Triangle handling various topics every day, the Yzz Up campaign also seeks to clear the air on fears and myths expressed by the general public concerning the Covid-19 vaccine. In as much as the campaign is to educate the general public, each station has special segments that allow their listeners to phone in and share their experiences since Covid19 entered the shores of Ghana and also the challenges of adapting to a new normal.

    The Yzz Up campaign not only seeks to reach out to its listeners but also to reach out to students who have one way or another found their way to campus. To make the educational journey fun and engaging, regular listeners stand the chance of winning amazing prizes for tuning in to the Yzz Up drama series.