Redington, a leading technology aggregator and innovation catalyst across the Middle East and Africa, is working with Adobe as an authorized distributor to supply Creative Cloud for Teams (CCT) Standard in Ghana, supporting Ghana’s growing creative and business sectors with world-class digital tools.
The introduction of CCT Standard is designed to provide businesses, agencies and independent creatives across Ghana with access to Adobe’s industry-leading applications including Adobe Photoshop, Adobe Illustrator, Adobe InDesign, and Adobe Acrobat through a team-focused subscription model that may be purchased via a network of authorized channel partners.
As Ghana’s digital economy continues to expand, the demand for high-quality content production, branding, and multimedia storytelling has never been greater. CCT Standard addresses this need by enabling teams to collaborate more efficiently, automate repetitive workflows, and significantly reduce operational overhead associated with traditional software licensing and production processes.
“Ghana represents a vibrant and fast-growing creative market, which by 2030 could be valued at $200 billion,” said Sophie Pibouin, Vice President, Global Channel Sales and GTM. “With the launch of Creative Cloud for Teams Standard, we are making it easier for organizations to scale their creative output, enhance collaboration, and unlock new levels of innovation, all while maintaining cost efficiency. Our partnership with Redington plays a key role in this journey, given their strong channel reach, market expertise, and ability to enable partners to deliver greater value to customers across the region.”
Sunil Zarekar, VP, West & Central Africa, Redington, said, “At Redington, our focus is to ensure partners are fully equipped to succeed. For our channel partners, this launch unlocks access to a high-growth creative ecosystem and new recurring revenue streams. With Adobe Creative Cloud for Teams Standard, partners can differentiate their offerings, tap into new customer segments, and position themselves as strategic advisors in the digital economy.”
Through this appointment as an Adobe distributor in the region, , Redington is authorized to distribute CCT Standard to Ghanaian customers, aiming to help these customers to adopt and integrate these tools into their workflows. This collaboration strengthens the regional ecosystem by combining Adobe’s global technology leadership with Redington’s extensive distribution network and on-the-ground expertise.
Key benefits of CCT Standard include:
- Lower Total Cost of Ownership: Predictable subscription pricing reduces upfront software investment and IT overhead
- Enhanced Team Collaboration: Shared libraries, cloud storage, and real-time access to creative assets all powered by Adobe’s Administration console helping customers to keep their assets secure and compliant
- Improved Productivity: Automation capabilities and integrated workflows streamline repetitive tasks
- Scalability: Flexible licensing designed to grow with teams and organizations
- Access to Industry-Leading Tools: A unified platform powering design, publishing, and document management
CCT Standard will benefit key sectors in Ghana, including advertising, media, education, and small-to-medium enterprises, enabling professionals to deliver high-quality work in shorter timeframes while maintaining creative excellence.
By simplifying access to advanced creative technologies, Redington are reinforcing their commitment to supporting digital transformation and nurturing creative talent across Africa.
About Redington
Redington Limited (NSE: REDINGTON; BSE: 532805), a leading technology solutions provider, empowers businesses in their digital transformation journeys. Guided by its brand narrative “Unlock Next”, Redington goes beyond distribution to remove barriers, accelerate digital adoption, and unlock access, growth, trust, efficiency, and impact—helping businesses, communities, and societies embrace what’s next in technology.
Redington Media Contact:
Janees Reghelini
Senior Communications and Media Manager
Redington MEA
Email: [email protected]
Mobile: +971 56 689 6953
