Fast rising Ghanaian rapper, Kojo Luda says being signed to the ‘Syrome Music’ label has developed him in ways he could not imagine.
He notes that the challenges thrown at him on a regular has shaped him into the versatile musician he is.
The musician indicated he did not have it all easy when he started his music career, but, “ever since I was signed under the Syrome Music label, things have taken a positive turn.”
In an interview with Kokonsa Kester on Y107.9FM’s Weekend Rush Show, he stated, “Signing on to the label has given me a lot of opportunities and developed my way of doing music and style.”
As a hardcore rapper, Kojo Luda has learnt to be dynamic and do commercial music which music lovers can relate to. “As a rapper signed to a record label, it is an investment of their part and they need to make returns. Because of that you may have to go the other way to make sure they make returns by making commercial music.”
According to the artiste, he is not being forced to do commercial music but he chooses to challenge himself to fit in the times. “No one forces me to do commercial music but you look at the direction of the industry and challenge yourself to do something that resonates with music lovers. The game is dynamic and as a musician you have to move with the tides.”
Privately-owned Ghanaian conglomerate which is also into artiste management, Samanti Group of Companies Limited signed award-winning talented rapper and songwriter, Ayimah Kojo, known by his stage name as Kojo Luda in 2019.
Kojo Luda was unearthed after he performed at the DJs Party Night event held on Saturday 7th December, 2019, an event organised by Samanti Group at the New Jerusalem Pub located at New Achimota, Accra.
