The Year of Return celebration this year has led to massive global attention on Ghana and the rise in the patronage of products made in the country, since the beginning of the year, after the special announcement made by the President Nana Akufo-Addo. 2019 marks 400-years since the first batch of slaves were taken through the Door of No Return at Jamestown, Accra, Ghana and exported to Jamestown, Virginia, the United States to engage in hard labour activities.
A tall list of events has been held in the capital city and other parts of the country bringing Ghana’s rich and diverse cultural heritage to the limelight for the world to see and be part of. However, the excitement is yet to be over as December approaches, more of the event companies and organizers are scheduling for the festive season already, and there lies the need to create a medium that will connect events enthusiasts, tourists, visitors, diasporans and more to activities within the season.
SAMSAL company limited – a bespoke Ghanaian design agency founded by Salman Ali and Samson Adu, unveiled an all-inclusive premium access medium of connection to about twenty highly sought-after events and experiences from November 20th, 2019 to January 10, 2020, called Discovery Wrist Band. At the unveiling ceremony at Vine Lounge, Best Western Premier Accra Hotel, Airport Residential, Accra, the founding members of the Discovery Wrist Band explained to the media the serene level of comfortability that comes with owning the band, it gives first-hand information on all the selected events.
”We are selling an experience, Discovery Wrist Band is about having an easy and fun December, covering events, transport services through our partnership with Bolt, and also gives you a direct transfer of money from your foreign account to local account to save you money”, Salma Ali said. We will be using more of online services to reach both Ghanaians and foreigners, the bands are being sold online, he added.
Among the twenty events, the company have also promised to bring huge musicians from Africa and other parts of the world as well. The list of events provided by the company includes Afro-Nation, Afrochella, Detty Rave, Polo Beach Club, X in the woods, V for Vanity art show, SLOL Mind, 11:59 Woods party, Butterfly, Accra art week, Sundaze, X in the Skies, Cote Royale in Sandbox, Tribal jungle party, Kokrobite beach party, Afro-train, Rosé Brunch Party, to mention but a few.
”The Discovery Wrist Band will help Ghanaians and diasporans to discover Ghana, its music, tourism and more. It’s a bigger picture and platform that will be unveiled in other African countries like Kenya, and more”, Samson Adu said.
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